Social norm change starts with a community acknowledging that a harmful practice such a child mutilation exists. The community is then offered the opportunity to design and implement a response aimed at bringing the entire community to collectively abandon this harmful practice.
Social norm change workshop in Nyanja, Uganda:
Following on from the workshop, a small group meets regularly to design and implement a response aimed at bringing the entire community to collectively abandon the harmful practice of mutilating children. Here are some pictures from a community response in Nyanja, Uganda
A community in Nyanja pledges to abandon child mutilation: